As the flagship variety show of Hunan Satellite TV, "The Longing for Life" has moved from the mountains and forests to the seaside this season, once again bringing the "Longing for Life" to those of us who have lived in reinforced concrete cities for a long time.
This time Jinduo Ceramics joined hands with IPTV and chose to log in to the popular variety show "Longing for Life" precisely because the lifestyle embodied in "Longing for Life" is very suitable for Jinduo " Choose love, live for beauty" and the concept of creating a quality and beautiful life. We hope that more people will use Jinduo ceramic tiles to create a "longing for home", so that every moment at home is a "longing for life".
"Longing for Life", as a variety show, has a high degree of attention. Up to now, the show's Weibo topic #Longing for Life# has been read more than 40 billion times, and the number of discussions Close to 40 million times. The program hopes to show the peaceful lifestyle of 'facing the sea and blooming spring flowers', and bring happiness and 'healing' to the audience. "This is also very similar to the "quality and beautiful life" life concept advocated by Jinduo Ceramics.
Jinduo Ceramics has been actively exploring online marketing strategies, formulating advertising and marketing models that meet the preferences of contemporary consumer groups, and starting a new model of empowerment. Therefore, on the occasion of the 618 big promotion event, we will bring a variety of "quality and beauty packages" to the viewers behind the IPTV platform. At the same time, through the display of advertisements on the IPTV platform, the brand's popularity and reputation will be built, making the Jinduo Ceramics brand more popular!
